Previewing a Trudeau-Poliviere Fight to the Finish

June 27, 2022

If Poliviere wins the Conservative leadership race in September, and it looks like he might, we’ll be treated to a three-year war between him and Justin Trudeau before the next election.

Despite the traditional media’s ridiculing of Poilievre’s more outlandish policies and claims, something is happening with this charismatic performer that will ensure the battle is not the unequal one progressives assume it will be. 


For starters he is consistently bypassing media and communicating directly with his growing numbers of supporters through social media and especially using well-crafted videos on Facebook and YouTube. He is a natural talking without notes directly to camera making clear points and more often than not strongly expressing the concerns of cash strapped Canadians and putting the blame squarely on Trudeau and his policies. He has the authentic voice of a fed-up Canadian. 


Shrewd political observers see Poilievre as a talented communicator who has run a highly effective campaign filling venues everywhere across the country. His signing up of 311,958 new members to the party, if true, is the highest number of memberships signed up by any leadership candidate for any political party in Canada ever.

So a strong ground game and a very powerful social media game.  And no reliance on traditional media support to get his message out. Their relative impotence is on display and one well known veteran pundit, Don Newman, even acknowledged in Policy Magazine: “Initially, it seemed the reporting on Poilievre’s rhetoric, his support for the blockaders, his promotion of cryptocurrencies and his conspiracy theories would begin to be reflected in opinion polls. But like Donald Trump, Poilievre seems to exist within a polling zone of permanently suspended disbelief.”

And conspiracy theories of different sorts do have some appeal to Canadians as a recent Abacus poll showed. Amazingly, for example, 37% (or 11 million) think “there is a group of people in this country who are trying to replace native born Canadians with immigrants who agree with their political views.” This is what is commonly referred to as replacement theory.


Poliviere is simply not fighting for hearts and minds in the same way and in the same media as his opponents, both Liberals and NDP, and Conservative Party people. He is opening up a new style of politics that is evident to anyone who watches his videos. 


I just watched an amazing three-minute one take continuous tracking video of Pierre Poilievre walking through Toronto’s Pearson airport – “this God-forsaken place” – articulately blaming the congestion and huge lineups on what he says are vaccine mandates of a power tripping Prime Minister that most countries have ditched some time ago. It’s one of the most convincing political videos I have ever seen. His voice is strong and unhalting. He speaks with a mask on in the main concourse and doffs it in a great gesture as he walks outside. As it turns out, mandates for domestic travel are now canceled while onerous ones for arriving international travelers are still in effect. The accusation stands and his commitment to never impose such mandates as PM certainly has a following.   

Scott Reid, former senior communications guy for Prime Minister Paul Martin and a respected CTV commentator was quoted in a recent John Ibbitson column in the Globe as saying this video is “proof of the threat Mr. Poilievre poses to the Liberal Party.”


“If anyone doubts how much game this guy is packing, just check this out – a three minute, one-take tracking shot that comes with a metal-jacketed message,” he posted on Twitter.


I agree, and to get back to the potential Trudeau-Poilievre battle, we have seen hours of Trudeau on camera daily during the pandemic. His somewhat dour-scripted, carefully-worded outings have the air of lectures with none of the broad appeal, hard work and sunny ways that the 2015 campaign had. Now it’s all “we have your back” with not a lot to back it up. This was proven in his Deputy Prime Minister’s recent speech in Toronto rehashing already announced policies as an answer to dealing with inflation. Again, Liberals seemed to not be sensitive to the real problems of ordinary Canadians.  The Globe’s Campbell Clark wrote in a recent column:  “(Trudeau’s) government doesn’t have a compelling policy response to inflation. It also doesn’t seem to understand the angst ordinary Canadians feel about it. “

A friend of mine got it right when it comes to who and how is being targeted: – he wrote: ”As an NDP person recently said, ‘We gave up the working class for the chattering class.’  Well, they and the Liberals have most of the chattering classes. But the cost may possibly be much too high. The same mistake Hillary made with her ‘deplorables’ attitude.”


This class totally disdains the truckers that Poliviere embraced for their dedication to his loose focus on “freedom”. A recent article in the New Statesman reviewing two books about the rise of authoritarianism in western politics made telling point about ignoring the cries of the angry and dispossessed: who are seduced by simplistic messages: “Too often the response of political mainstreams has been to belittle such voters for their faith in obviously illusory answers, rather than asking themselves what causes the sense of dislocation in the first place.” Indeed. The mainstream parties have not been paying attention.


In the last Ontario election Doug Ford heard these voters and the Liberals did not. His common person demeanor worked, and he understood that they did not want fancy social policies and that building new highways, subways and infrastructure and the new jobs that came with these investments was just fine.

Pollsters seem to agree that voter fatigue is the Liberals biggest enemy going forward. If this is the case, Poliviere has the advantage of moving quickly and being sharp and original.  And relentless in fastening people’s anger and frustration on the current government. 


There will be an ongoing fight, perhaps not to the finish since what Trudeau’s father called the good common sense of Canadians with a major push by the Liberal ad machine that could redefine Poliviere and eat away at his credibility. But never since his father and Rene Levesque squared off have we had such polar opposites in such gladiatorial political combat. 

Patrick Gossage Insider Political Views

By Patrick Gossage July 7, 2025
When I was at university in the sixties, it was easy to love being Canadian. Patriotism was easy in the era of Pearson, peacekeeping and his Nobel Prize. He introduced defining landmark social programs like the Canada Pension Plan and universal health care. He also was crucial in launching the new Canadian flag, promoting bilingualism, and fostering a more inclusive immigration policy. His government got into the business of Canadian cultural promotion with the establishment of Telefilm Canada in 1967 to fund Canadian filmmakers. (The crown corporation, the National Film Board, was established in 1939.) The Pearson era went out with a proud Canadian bang at Expo67. Canada was prosperous, our identities, either largely British and French, were secure. The writer and philosopher George Grant, put it this way: “English speaking Canadians have been called a dull and costive lot. In these dynamic days, such qualities are particularly unattractive to the chic. Yet our stodginess has made us a society of greater simplicity, formality, and perhaps even innocence than the people to the south.” This is the society in which most anglo seniors today grew up. Not chic, looking with some envy at the glamour of Hollywood and Broadway, but modest and content. But the seeds of change were there. In Toronto. Italian and Portuguese laborers were being brought in to build subways and suburbs. Canada was about to add to the core French and English culture, and value assumptions far more diverse, and multicultural influences. Multiculturalism became official government policy in 1988. In his speech to the House of Commons, Trudeau stated that no singular culture could define Canada, and that the government accepted “the contention of other cultural communities that they, too, are essential elements in Canada.” A policy of multiculturalism was implemented to promote and respect cultural diversity, and to in fact fund ethnic efforts to preserve and develop their cultures within Canadian society, the opposite of the US “melting pot” objective. Section 27 of the Canadian Charter of Rights and Freedoms officially recognizes multiculturalism as a Canadian value. In a 1971 speech in Winnipeg to a Ukrainian audience, Trudeau said: “What could be more absurd than the concept of an “all Canadian boy or girl! “ Trudeau greatly enlarged the makeup of the body of immigrants by expanding the ‘family class’. In 1978 immigration act changes allowed new Canadians to sponsor their parents of any age. Those from less-developed nations found this particularly appealing. Trudeau senior’s major accomplishment which ensured the protection of all minority rights was the repatriation of our constitution woth the Charter of Rights and Freedoms Now In Canada, approximately 23.0% of the population are first-generation immigrants, meaning they were born outside of Canada. This figure represents the highest proportion of immigrants in Canada in 150 years and is the highest among G7 countries. Over half of our population are either of English or French heritage. The torch of openness to refugees and immigrants and “diversity is our strength” has been taken up by Justin Trudeau in a big way. He told the New York Times Magazine in October 2014 that Canada could be the “first post national state”. He added: “There is no core identity, no mainstream in Canada.” Many would argue that, yes, there is a core set of Canadian values. Often not recognized, they are regularly reflected in government policies. They set us apart from the United States, form part of our identity, and enrich our life experiences. Pearson and the Trudeaus have been instrumental in implementing Liberal values, ensuring equality of opportunity across the country and that no minority is trampled on. Foremost is universal publicly funded health care, whatever its problems. His son will be remembered for the Canadian Child benefit which today grants parents up to over $6,000 per child, which greatly reduced child poverty and $10 a day daycare. Justin Trudeau also launched publicly funded denticare and started a pharmacare program. Recipients of these programs obviously see them as essential parts of being Canadian. The generally shared values of Canadians include the importance of collective wellbeing, co-operation and social equality and a belief that active governments can improve our lives. Justin Trudeau’s self-declared “feminism” and his making cabinet one half women showed a dedication to equal rights for women which he tirelessly promoted. He was forever promoting the value of “diversity is our strength”. We genuinely welcome immigrants and show a high degree of tolerance for differences. Perhaps the best indication of this is the late seventies welcoming of over 60,000 Vietnamese boat people. As well, after 2015, over 44,000 government and privately sponsored Syrian refugees were settled and helped to establish themselves in Canada. Prime Minister Trudeau personally welcomed the first arrival in Toronto. While seemingly uncontrolled immigration of foreign students and refugees has become more controversial recently, it is accepted that we need immigrants, and the flow is now more rationally controlled. His father also ruled over a Canada that was very pro-Canadian and even anti American – not hard when the United States was immersed in the nightmare of Vietnam. He was well aware of the dangers signaled by George Grant in Lament for a Nation, which predicted the virtual integration of the Canadian and US economies. He established the Foreign Investment Review Agency to break the wholesale takeover of Canadian businesses by US firms. He established Petro Canada to get a window into the largely foreign owned oil and gas sector. And his government was very active in supporting and encouraging Canadian culture. The CRTC mandated Canadian content on our airwaves, spawning a healthy music industry. His son substantially increased funding for the public broadcaster CBC. Then in 1988 came a major shift in our identity and sovereignty. Prime Minister Mulroney wanted a free trade deal with the US and John Turner, the defeated Liberal leader, finally found his voice: “I will not let Brian Mulroney sell out our sovereignty. I will not let this great nation surrender its birthright. I will not let Brian Mulroney destroy a 120-year-old dream called Canada, and neither will Canadians”. But Turner lost, and a new deal sealed the situation we are in today with over 70% of our exports going stateside and Trump determined to wage economic warfare with a country he feels does not have a right to exist and should be the 51 st state: “Economically we have such power over Canada.” In fact, we have inadvertently given him “all the cards” as Trump likes to say. Turner might well say from the grave, “I told you so!” Sovereignty means more than building our own economy more independent of the United States. It means rebuilding the pride we have as Canadians and actually knowing and cherishing its values so different from those south of us. And this seems to be happening ironically, thanks to Trump’s trumpeting us as a 51 st state. Flags are everywhere and as we celebrate our 158 th birthday there is a new patriotism bursting out across the nation. The national anthem is being enthusiastically sung by audiences at all sorts of gatherings and performances. And worry as we may about the diverse cultures and beliefs of the hundreds and thousands of immigrant adults from every corner of the Globe, we know their children going to public schools will become knowledgeable, committed Canadians. There is a Canadian soul which will not be destroyed.
Doug Ford in a suit and tie is talking into a microphone
By Patrick Gossage June 11, 2025
Who is the is the real Doug Ford? Is it the smiling man walking beside Premier of Alberta Danielle Smith into the meeting of the Premiers with the PM intoning “love is in the air”(!) or the inept initiator of the Green Belt scandal which sold protected land to his developer friends – for which he apologized while reversing the order?
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